Module 2 — Social Media Growth & Consistency

← Return to Dashboard

📅 Step 1: Build a Weekly Creator Rhythm

At TES, consistency is everything. We post five Reels a week and two Carousels to keep the feed balanced. Let’s see if you can build a schedule that follows that rhythm.

Goal: 5 Reels per week + 2 Carousels. Use this mini-game to place content on the right days.

Drag each content type into a day. For this exercise, the correct schedule is: Reels: Mon–Fri and Carousels: Tue & Thu. (Weekends are optional/off.)
🎥 Reel ×5
🎥 Reel
🎥 Reel
🎥 Reel
🎥 Reel
🖼️ Carousel
🖼️ Carousel

🪝 Step 2: Hook Match-Up

The first two seconds of a Reel decide if someone keeps watching. A strong hook grabs attention and tells people why they should care. Let’s see if you can match each hook to its purpose.

Match each hook to its purpose. Choose carefully — wrong matches will be rejected.

Hooks
  • “Nobody talks about this part of being a creator…”
  • “Here’s how I landed my first paid brand deal.”
  • “NYC creators — quick tip for your next pitch!”
Match to purpose
A
Relatable pattern-interrupt
B
Educational promise
C
Geo/segment targeting

🕵️ Step 3: Trend Detective

Choose the trend concept that fits TES the best. Wrong picks are rejected with a hint.

Option 1
Slapstick meme audio

Funny sound unrelated to creators; purely comedic.

Option 2
Behind-the-scenes office trend

Turn it into “pitch email sent → brand replied” story.

Option 3
Beauty product review trend

Great, but not obviously connected to TES mission.

✂️ Step 4: Spot the Issues

Select all issues that would hurt performance. All correct boxes must be checked—no extras.

🧠 Step 5: Module 2 Quiz

1) What’s the primary purpose of your first 1–2 seconds?

2) Why should each Reel feature only one person/voice?

3) When adapting a trend for TES, what matters most?

4) Which editing choice helps retention?

5) Where’s a reliable place to find early trends?

Page 1 of 5