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Posting Tools & Quality Checklist

Skill up through **doing** — watch short demos, play mini-games, and apply the workflows. You’ve got this. 🚀

✨ Welcome

In this module you’ll master **Canva (AI)**, **CapCut**, **Notion**, **Google Drive/Sheets**, **Buffer**, and **Social Stocks**. After each demo, you’ll complete mini activities and quick checks — **learning by doing**.

“Every post is a rep. Reps build skills. Skills build careers.” — TES

🔓 How This Module Unlocks

  • Watch a short tutorial.
  • Do 1–3 interactive activities (games, drag-and-drop, chip matches).
  • Pass a quick quiz (**auto-unlocks Next** at ≥80%).

🎨 Canva (AI) — Magic Studio & Brand Kit

Watch to unlock the activity slides.

Brand Kit & Magic Design

  • Set up **Brand Kit** (TES fonts/colors/logo).
  • Use **Magic Design** to draft 6–8-slide carousels fast; refine spacing & hierarchy.
  • Canvas: 1080×1350 (4:5). Export as PNG; name YYYY-MM-DD_pillar_slug_v1.

Choose the Best Headline Style

Pick the TWO most on-brand options for a TES carousel cover.

“Pitch lines brands reply to”
“OMG y’all look!! 😂😂”
“5 mistakes killing your outreach”
“Random thoughts…”

Canva — Quick Quiz

1) Ideal IG carousel size?

2) Use Magic Design to…

3) Brand Kit contains…

🎬 CapCut — Edit Reels Fast

Watch to unlock the activities.

Hooks, Cuts, Safe-Zones

  • Hook in first **1–2s**; on-screen headline aligns with VO.
  • Cut every **0.5–3s**; vary framing; avoid static drags.
  • Keep captions **inside safe-zones**; 5–10 words per line.

🎮 Cut or Keep

Select the clips you’d **cut** in a 15s Reel.

6s static wide shot
0.7s product close-up
4s rambling monologue
1.2s keyboard b-roll

CapCut — Quick Quiz

1) Best export for Reels?

2) Hook timing?

📅 Notion — Content Calendar

Pipeline & Properties

  • Statuses: **Idea → Draft → Scheduled → Posted**.
  • Properties: **Pillar**, **Format**, **Due Date**, **Owner**, **Link**.
  • Weekly: move cards forward; paste final post link.

🎯 Arrange the Workflow

Idea
Draft
Posted
Scheduled
Position 1
Position 2
Position 3
Position 4

Notion — Quick Quiz

1) After posting, you should…

2) Which property groups themes?

📁 Google Drive / Sheets — Organization

Naming, Folders, Sharing

  • Folder: /TES/Training/YourName/Posting-Tools/
  • Files: YYYY-MM-DD_asset-type_slug_v1
  • Share default for review: **Anyone with link (view)**.

🗂️ Build the Folder Map

/TES
/Training
/YourName
/Posting-Tools
Level 1
Level 2
Level 3
Level 4

Drive/Sheets — Quick Quiz

1) Where do analytics live?

2) Default review permission?

⏰ Buffer — Scheduling

Time Slots & Monday Routine

  • Set **time slots** for consistent posting.
  • Queue content for the week; enable reminders if needed.
  • Every Monday: write **Top 3 insights + next tests** in Sheets.

Buffer — Quick Quiz

1) Why time slots?

2) If IG blocks direct publish…

📸 Social Stocks — What We Use & Why

Social Stocks is a stock-video library made specifically for content creators. At TES, we pull **ready-to-use vertical clips** (neutral, minimal, cozy, indoor) and add our **TES branding, text, captions, or VO** in CapCut. This means interns don’t need to film everything — use great footage and **brand it TES**.

  • Use clips for motivational edits with on-screen subtitles & trending audio.
  • Keep **one person per video** for consistency when a person appears.
  • Never resell clips as assets; they’re for our social content.

🔎 Spot the Aesthetic Mismatch

Select ALL clips that do **NOT** fit TES (neutral/minimal/cozy/indoor).

Social Stocks — Quick Quiz

1) Primary use at TES?

2) Visual preference?

✅ TES Quality Checklist

  • Hook clear (Reel 1–2s / Carousel slide 1).
  • Captions accurate & inside safe-zones.
  • On-brand fonts/colors; generous whitespace.
  • CTA & relevant hashtags.
  • File named with date + pillar; saved to Drive.
  • Queued in Buffer; Monday insights logged.

🏃‍♀️ Retention Runner — press SPACE to jump

Avoid obstacles (boring parts). Score 5 to pass.

🧠 Final Quiz (1/4)

1) Canva export for carousels?

2) CapCut hook timing?

3) Notion status order?

Idea
Draft
Scheduled
Posted
Tap to order: Idea → Draft → Scheduled → Posted

🧠 Final Quiz (2/4)

4) Sheets should track…

5) Drive default share for review?

🧠 Final Quiz (3/4)

6) Buffer helps with…

7) Social Stocks main use?

🧠 Final Quiz (4/4)

8) TES aesthetic?

9) Caption placement?

10) Before posting you should…

🎉 You’re Almost Done

Submit your completion so we can record your progress. You’re on your way to being the best at what you love. 💪

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nice! keep going — you’ve got this ✨