Reel & Carousel Best Practices
Make high-retention Reels and save-worthy Carousels – the TES way.
🎬 Video: 8 Best Practices for Compelling Reels
Watch to unlock Next. We’ll detect when it finishes.
🪝 Hooks that Stop the Scroll
What works
- Clear promise in 1–2s: “Pitch templates that got us 3 replies this week.”
- Pattern interrupts: fast cut, motion, bold on-screen headline.
- Context in captions: one actionable benefit + save/share CTA.
Example hook: “Creators — try this outreach line to triple replies.”
🎮 Hook Classifier
Pick the strongest hook for a Reel about creator pitching.
“New vlog, like and subscribe!”
“DM this line to a brand today and see what happens.”
“My thoughts on Tuesday…”
“Use this subject line to get your pitch opened.”
🖼️ Video: Make Carousels with Canva + AI
Watch to unlock Next.
📚 Carousel Flow: Hook → Value → Proof → CTA
Design & copy rules
- Slide 1 hook: 5–7 words, bold headline, clean background.
- Slides 2–4 value: one tip per card, visual support, white space.
- Proof: mini case/visual example to anchor credibility.
- CTA last: save, share, or “DM ‘PITCH’ for template.”
🎮 Build the Carousel Order
Hook (Slide 1)
Value Tip
Proof / Example
CTA (Final)
Position 1
Position 2
Position 3
Position 4
⚡ Video: 10 Easy Reels You Can Make in Minutes
Watch to unlock Next.
⏱️ Retention: Cuts, Captions, Safe-Zone
- Cut every 1–3s: motion or visual change to reset attention.
- Caption inside safe-zone: avoid platform UI overlap; 5–10 words per line.
- On-screen headlines: a mini TL;DR reinforces the hook.
🔎 Spot the Issues (select all)
📈 Video: Boost Reels Views in <10 Minutes
Watch to unlock Next.
🖼️ Thumbnails that Earn Taps
- Readable headline: 5–7 words, high contrast.
- Face or focal subject: anchor the eye.
- Consistent look: recognizable TES styling builds trust.
🎯 Match the CTA to the Goal
Tap the two best CTAs for a carousel teaching “How to write a pitch.”
Save this for your next pitch
Buy now
DM “PITCH” for the template
Tag 20 friends
✍️ Script the First Line
Choose the best opener for a Reel teaching “subject lines that get opened.”
“Hi guys welcome back to my channel!”
“Use this subject to double your open rate.”
“So today I was thinking…”
🧩 Recap
- Reels: hook fast, cut often, captions inside safe-zone.
- Carousels: Hook → Value → Proof → CTA.
- CTA clarity wins: save/share/DM keyword.
🧠 Best Practices Quiz
🎉 You’re Almost Done
Submit your completion so we can record your progress.
Page 1 of 16